Headline: How to Convey Key Message That Attracts Journalists’ Attention

7 minutes read By: A Juliastri Syafruddin Summary: Journalists are brands’ best opportunity to promote their products in a trustworthy way. However, in this information-saturated world, getting a journalist’s attention is not as easy as firing off a pitch and hoping it’ll land on the first page. It’s something more than having the right story and the best-calculated PR strategy. It is rather making sure … Continue reading Headline: How to Convey Key Message That Attracts Journalists’ Attention

The New Normal Needs Togetherness and That Includes Asians

“We tend to dislike something that lies beyond our comprehension and have the urge to blame someone else for something that we cannot understand” This one liner might be the best way to express DotDesign’s conclusion on the perpetual covid-19 pandemic and its correlation with the rise of violence towards Asian-descents. The mass-shooting in the Atlanta area that left 6 Asian-descents dead saddened our hearts … Continue reading The New Normal Needs Togetherness and That Includes Asians